Nike’s 2017 commercial “Want It All”, released by the company in 2017. The ad shows a boy with dark skin watching basketball players. He is standing at the basketball court watching teenagers who are older than him. The dream sequence begins and moves through various stages. Next comes the scene where the boy is now grown up. The boy is watching television and begins to dribble. His mother cries outside for him not to dribble, because it makes noises and disturbs his family. He continues to grow and eventually becomes a professional basketball player. He overcomes failures to become a great player.

A commercial for a major company such as Nike is designed to promote their product and make it sell internationally. Many of these techniques are used in order to get the product’s target audience to buy it. Nike is a well-known brand that has many sports shoes and other apparel. This Nike product is extremely effective. It makes an interesting advertisement because it has a lot of energy, courage and dreams. The sequence of the basketball dream continues as this little boy watches other players. It finally reaches a practice court where he receives coaching from another coach. This is how far you will go if you work hard for your goals and dreams. This shows the audience that you can achieve your goals. The Nike logo is well-known and has a lot of credibility. This appeals to ethics. Because everyone knows and trusts this brand, millions all over the world love it. The logo also helps the child believe that Nike is what helped him excel at basketball.

This advertisement shows a boy dreaming of winning a game such as basketball. You must have unwavering energy and perseverance to win. This video shows that every child has the potential to dream big and can work hard to achieve their goals. The video’s remarkable kid represents the many goals that basketball fans have. This inspires us to practice hard and be our best. This advertisement aims to convey a message by using basketball to show the audience how to achieve their goals.

This video shows how the logos are the key to strength. It also shows how logic is reflected in the product through emotion and spirit. Nike’s logic represents the ego and spirit of basketball. It emphasizes hard work and the fact that failures will not stop you from achieving your goals. It relies on logic to make it simple. You will eventually get there if you work hard enough.

Author

  • landonwong

    Landon Wong is a 34-year-old educational bloger and teacher. He has been teaching in the US for 12 years and has worked as a tutor, librarian, and high school teacher. In his spare time, he enjoys writing and teaching.