Table of Contents
Autopilot
Powering up through electricity
Computer programs
Making something
Original: Create
Paraphrased: Construct
Dyer J.: “Tesla has undoubtedly contributed towards the transformation of the automobile industry.”
Sensing and Anticipating new opportunities. Tesla evaluated the technological advancements in the automotive industry and found that they did not harm the environment. This is how Tesla worked towards sustainable development. Companies are increasingly concerned about Global warming and are seeking environmentally friendly products. Tesla also saw potential market and technological opportunities in this area.
Research and Development was intensified and the testing and reprobing customer needs and technological possibilities were done. Tesla’s dedication to technology development and exploration is remarkable. While they saw the same opportunity, the competitors may have calibrated it differently and changed the nature. Musk claims that General Motors crushed all its electric cars in a junkyard in 2001. “When the Roadster was made, it got GM the Volt. After that, Nissan was confident enough in the Leaf. We started the process of electrification. It is slow but steady. “Seizing the opportunity – once a new possibility is identified, it should be addressed via new products or processes.
AutopilotSince Autopilot made its debut, many other automakers have announced plans to develop semi-autonomous systems or fully automated ones. GM equips the Cadillac CT6 Cadillac CT6 Super Cruise. Drive Pilot is now available for the Mercedes-Benz S-Class. Nissan offers ProPilot. Audi claims the A8’s new level 3 autonomy will be possible. And so on.
ElectrificationAutopilot forced the big automakers to begin developing their own semi-autonomous systems, Musk’s commitment to bringing electrification to the masses proved to be equally influential.
Software. Morgan Stanley analyst Adam Jonas said that vehicles are still being sold that are incapable or improving over time. This was according to Electrek. “Car companies had ample opportunity for Model S’s to be disassembled in the laboratory. We believe Tesla is able to make a significant difference because of its vertically integrated internal software and willingness take on the risk that hackers might get into it. “
DesignTESLA created cars that were cool and desirable. DesignTESLA was able to transform “Tesla’s Transformation” by creating popular products and profitable partnerships, as well as continuously seeking self-disruption.
The Dynamic Capability framework by David Teece gives Tesla great potential to increase market share. The company has demonstrated that they have been open to innovation over the years. This is despite new threats and ongoing doubts about their ambitious projects. Zachary Sashan, in her blog entitled 11 Tesla FUD Claims from Years Past, stated that Tesla still leads innovation. Tesla Motors continually generates new ideas (sensing); one way to increase market share in the market is to spot and capitalize on new trends and create new opportunities through its products, services and processes. It also continues to innovate to stay relevant to the consumer (seizing).
Tesla’s innovation was centered on customer needs while not causing harm to the environment. What do consumers really want? Musk stated that Tesla was not the only company to envision fully autonomous cars in the future. Musk claimed that he believes his company can produce a car that allows passengers to travel from one point to another in just three years. Transforming the automotive industry.
